I didn’t post about H&M in quite a while for different reasons, but the Lana del Rey for H&M campaign just landed in my inbox and I had to share with you.
Lana stars in a campaign shot by Inez van Lamsweerde and Vinoodh Matadin, as well as in a full-length film of Lana singing a cover of “Blue Velvet”, shot by director Johan Renck.The film is a fully-plotted music video starring Lana as she sings “Blue Velvet” and will be available from September 19.
Lana del Rey will also be the face and voice of H&M this winter:)
