Zara PEOPLE

No, not the ones that work at Zara or something like that. Zara PEOPLE! is a new section on their site, where they interact with their customers. I can’t believe it,  Zara is coming down from it’s cloud, which is a really good thing. Let’s praise the marketing team. Ohh well, let me tell you about the project, if you upload an outfit photo in your PEOPLE! account, and your photo is featured on the site, you get 300 euros. Fun, right? The thing is, you have to wear at least two main products from Zaraโ€™s spring summer 2011 collection. 
Have you been to Zara recently, I went yesterday to get a cup from Zara Home and I browsed a bit the womens collection too, there were so many great items, I would have easily bought  half of them. My wallet was itching but I’m eagerly waiting for H&M… 
I need a trust fund:)
What do you think about Zara’s new project? Will you sign up?
Zara PEOPLE
Zara PEOPLE
Zara PEOPLE

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